GAP with Account Manager Gavin Wilson
What is GAP?
GAP is all about the value added services we offer and how we can help grow and improve an installer’s business through our 3 key areas of Revenue, Knowledge and Brand.
For longstanding Pyronix customers I see it as a great reminder of what we can do to help, as our products and services continue to evolve. For instance, by providing product training, customised literature and video with our newly released LightCamera, that offers fantastic upselling capabilities, we give installers the tools needed to hit the ground running.
For installers who are thinking about making a move to, or are new to Pyronix, it gives them the confidence that we have a growth solution specifically in place for them. From increasing their revenue potential with our evolving product range and remote management, to product knowledge with our flexible training options and branding with our customised branding services. This is all to ensure that installers have the necessary tools and skills to make their business a success.
What makes GAP stand out?
For me, what makes GAP stand out in particular is our customised design services. As many installers in and around London look to focus more of their marketing efforts online, through platforms such as Facebook, Twitter and Instagram, the customised videos and literature we offer through GAP have been a huge success.
Our professionally shot marketing videos bookended with our valued installers branding allows them to get an effective customised video out on social media without any of the expense.
Our weekly webinars and Training On-Demand video platform have also been a great success and enabled thousands of installers to keep themselves or their colleagues productive during quieter times, including the lockdown periods of 2020.
Due to our efforts, we were proudly named the “Manufacturer/Distributor Training Programme of the Year” at the 2020 PSI Awards. It’s always great to win awards in recognition for our services – especially when we know they are voted for by our installers and industry colleagues!
Why sign up to GAP?
By signing up to GAP not only will installers receive a growth solution to help their business, but also regular e-mail updates that keep them ahead of the curve as new Pyronix products are released.
These products are not only great for new installations, but also offer regular and profitable upgrade opportunities as installers revisit their existing clients on service calls.
Also, handy hints and tips from our GAP e-newsletter character “Installer Jerry” are always an easy read!
GAP Testimonial
Customised literature and marketing videos are a key tool I see many of my installers utilising. ‘A Matter of Security’ Managing Director, Jamie Reynolds, commented on this:
“Following a Zoom meeting with Gavin to understand our needs, Pyronix have provided us with customised, ‘A Matter of Security’ branded literature which looks great! These PDF’s and videos will form part of our marketing campaign for 2021. We continue to offer upgrade opportunities to our existing customers with a key focus on migrating our legacy PSTN based customers onto futureproof, internet based, app controlled Pyronix systems.”
What next?
Firstly, head to www.pyronix.com and click on GAP to get signed up!
Secondly, I’ve been running through a few short presentations covering the main points of GAP on Zoom meetings with my customers throughout last year and I’m more than happy to keep doing so in 2021!
Get in touch with me, or your local account manager, to book a meeting and see what GAP can offer your business.